So, reading Shoemoney’s guest posts this week, I thought I would write my own post on the same topic. So yes I did steal this topic from Shoemoney.com.
Anyone who listens to rap these days knows that most of the song lyrics are about getting money, and spending money. Many of these rappers tell stories about their drug dealing days in their songs. One rapper comes to mind, Lil Wayne. In one of his songs he says “get money invest, re-up with the rest”. A saying I often follow. Basically, if you are a drug dealer, you start out buying an OZ. Break it down and sell it in smaller portions, making more money than you paid for the OZ. Then, you reinvest all of that to get a quarter pound or whatever. (P.S. I am not a drug dealer) This same method can be true for affiliate marketing.
I remember when I first started PPC marketing. I didn’t have a credit card so I couldn’t open an AdWords account. However, I had some PayPal money, like $10 or so. So I was searching around a forum and came across a guy selling activated Adwords accounts. It is really common now, but back then it was not nearly as popular. Basically the guy buys Adwords vouchers and virtual credit cards, then activates the AdWords accounts and puts the voucher in. The account was worth $75 and was $8. I bought it. This was my first time advertising on AdWords, about 2-3 years ago. I had no idea what I was doing. I hadn’t even heard of quality score. I emailed my AM asking him what the top converting keywords were, and made 50 more keywords off the list of 10 he gave me. So I had 60 keywords. All I knew was the higher I bid the more traffic I got, however I don’t think I bid over like $.40.
So, I started to run it and it actually converted, and quickly. This was not my first PPC campaign, however my only successful one. It was about a two days and my account was depleted. I think I did 2 sales, which was $60.00 so in a sense I lost money, but since I only paid $8 for the account, it was a pretty good ROI. I got some more money in my PayPal account and I think I ended up buying around 4 more accounts, so 5 total, costing me $40.00. I did 10 sales and made $300.00. A $260.00 profit. I was happy! Here is a screenshot from my FluxAds account from way back. They still have the offer and I hear it is converting well, however I am not running it or plan on running it again.
But back to the title. Rather than being stupid and blowing the money, I reinvested all of it back into another campaign which made me alot more money. Then I reinvested that money again and so on. The point is, you really don’t need much money at all to get started, just invest some money and keep reinvesting until you are satisfied. Get money invest, re-up with the rest.
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December 12th, 2007 at 1:12 am
haha. oh man, i was gonna write a “what internet marketers can learn” post too… woulda stole it from shoe too
great post.
December 12th, 2007 at 10:55 am
thanks!